Amazon Keyword Research Tool Grounded in Brand Analytics
Explore real US Brand Analytics search frequency ranks, the three most-clicked products, and their click and conversion shares. No sign-in required.
Enter at least two letters or numbers to see up to five matching search terms.
US Amazon Brand Analytics reports. Dates are shown for each result. Rank shows relative search popularity, not search volume; product positions are ranked by clicks, not sales.
What does Amazon search frequency rank mean?
Search frequency rank (SFR) compares a search term’s popularity with other terms during the report period. A lower rank means the term was searched more often. SFR does not show the number of searches or sales. Compare ranks from the same marketplace and reporting period.
How to use the Brand Analytics data
Enter at least two letters or numbers to see up to five matching US search terms, ordered by SFR. Check each report date before comparing terms. The products are the three most clicked for that term, with their shares of clicks and conversions when available. They are not necessarily the top-selling products. Missing results do not prove a term has no searches or sales.
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